Social media has become a necessity in many people's lives. The following books were carefully chosen for their proven principles and processes to reach more people.
Platforms change and we learn to adapt. But the secret sauce remains the same. - Gary Vaynerchuk
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To your success. Thank you.
Published on January 2018. Amazon ranking of 4.7 stars with over 1,440 reviews.
#1 New York Times bestselling author Gary Vaynerchuk provides yet another great book providing theory and practical advice for the major social media platforms including Facebook, Instagram, Twitter, YouTube, Pinterest, and Snapchat. The book also covers podcast channels and stories of other entrepreneurs who became successful following his advice from his previous book Crush It.
Get Crushing It by Gar Vaynerchuk
Published on December 2018. Amazon rank 4.4 stars with over 340 reviews.
This book will provides tips on how all major social media platforms are different, how to create the most effective content, and the foundation for every social media marketing plan. It starts by making the case why your business needs social media and considerations for all platforms. It covers Facebook, Twitter, Pinterest, LinkedIn, YouTube, Instagram, Snapchat, and blogging.
Get 500 Social Media Marketing Tips by Andrew Macarthy
Published in June 2016 but updated for 2020. Amazon ranking of 4.6 stars with over 280 reviews.
This book compares your social media activities to throwing a party. Content is the food and drink, and your promotion activities are the invitations. It provides tips on content marketing, Facebook, Instagram, Twitter, LinkedIn, YouTube, Pinterest, local SEO, and email marketing. “Your customers are on social media.” “Social media is free.” “Social Media Marketing = Throwing Great ‘Online Parties.’”
Get Social Media Marketing Workbook by Jason McDonald
Published in January 2020. Amazon rank of 4.5 stars with over 20 reviews.
This book starts covers many aspects of Facebook marketing including...
Overview, power of the Facebook page, the best way to target your audience, how to make the most traffic and results, how to analyze customer data, and more.
Get Facebook Marketing Masery 2020 by Christopher King
Published June 2017. Amazon rank of 4.8 stars with over 400 reviews.
This Amazon bestseller was published in 2017, and is rated five stars with over 300 reviews. The book lays out the Instagram system that Jeremy McGilvrey used to gain over 312,000 followers in under 15 months. It includes creating the perfect name, build a bio that generates buyers, select a niche, create high quality engaging images under 5 minutes a day, use videos, engage, drive massive traffic, and turn followers into buyers, generating predictable profits.
Get Instagram Secrets by Jeremy McGilvrey
Published August 2018. Amazon rank of 4.6 stars with over 440 reviews.
The author has a decade of experience in video marketing. The book claims thousands of people earn six to seven figure incomes annually from video content and with the right roadmap you can also. It starts with knowing your goal for the platform, creating a great profile or channel and impactful content. Then engage with your audience and monetize. Then put it on autopilot and scale.
Get YouTube Secrets by Sean Cannell and Benji Travis
LinkedIn Unlocked: Unlock the Mystery of LinkedIn to Drive More Sales Through Social Selling
Published April 2018. Amazon rank of 4.6 stars with over 100 reviews.
This book provides outstanding insights for this business to business platform starting with building a great profile, get to know your ideal clients, best practices and etiquette. It also covers how to find leads and convert leads, create a content marketing roadmap, and elevate your authority, credibility, and trust, with a social selling playbook. There is also a chapter on the free plan vs. premium plan vs. sales navigator plan.
Get LinkedIn Unlocked by Melonie Dodaro
Sales dialogue needs to shift from "what can I sell you?" to "How can I help you?" - Melonie Dodaro